Archive for October 12th, 2007

I first spoke with professional life coach and certified hypnotherapist Gail DaVall the other day to get an idea of how we might be able to work together.

Our first conversation focused on what she does for a living as a life coach and relaxation therapy specialist. Then we discussed why she was looking for a joint venture partner like me. She told me that she had been wanting to launch the online side of her business for several years and had bought domains, invested thousands in internet marketing courses, tried learning how to do all of the technical side of web marketing but she just never seemed to be able to get over the hurdle of actually launching her products online.

So, we set an appointment to meet face to face for later in the week. At the meeting, Gail showed me page after page of how she had planned out her web site, written sales copy, designed layouts, etc. She also brought sample cd’s she had produced as physical product to sell once she had her site up and running.

Once she filled me in on her current situation, I presented some details of how I work, how I select partner businesses to joint venture with and outlined my system of launching e-products works.The meeting took about an hour and a half and ended with me giving her an assignment of setting up some testimonials that we could video record for her new web site.

My first step was to look into her competition and research better domains than the ones she had already purchased. I settled on working with her personal domain first to help her begin building a local client base with www.gaildavall.com.

Our first priority is to help her increase local business to stimulate cash flow before we get into marketing her audio programs. It’s been two weeks and Gail’s schedule has prevented her from arranging the testimonial video shoot for the near futur. So, I have worked on setting up her appointment calendar and auto-responder. I’ll follow-up with Gail early next week to nail down a date for the first video / photo shoot so that I can customize her header banner and load her testimonials page.

In the meantime, I have been busy working on FitClub4.com, JointVentureLightning.com, BrianGDuvall.com and GeoffreyZimmerman.com. I’ll be posting updates on the progress of Geoffrey Zimmerman’s web site in an upcoming case study, so stay tuned.