How To Launch Your Idea For Big Profits- Part 2
Posted by: bduvall in Case study, Fitness, Phase 1, Product CreationPam has been busy working on her homework assignments and lining up customers willing to appear on video giving testimonials. Our video shoot will be held on Saturday at 11:00 am at Mary Elizabeth Park in Rocky Mount, within walking distance of Pam’s business. The weather forecast is for mostly sunny skies and 85 degrees… perfect for an outdoor video shoot.
In the meantime, I went ahead and registered her domain www.fitclub4.com and put up a basic web site fast using WordPress templates. I also set-up a free Google Calendar so Pam can post her training and class schedules and where clients can check her availability or book appointments.
Then I added a sample Videos page where we will post video clips from Pam’s Free Fitness Tips. The nice thing about all of these site features is that they are Free and the code is produced for you so you don’t have to do any coding. Simply copy and paste the code into the web page. It’s quick, easy and adds cool interactivity to your basic web site.
I also added a Testimonials page for Pam so we can go ahead and post those videos we’re going to shoot on Saturday.
The next step for me is to get Pam’s auto-responder set up at iContact. I got hooked on this awesome service when I was working for Dirtsurfer.com. This powerful auto-responder / e-mail service was recommended by Buck Rizvi and Brock Feldt of Pipeline Profits fame. These guys are masters of co-registration and use iContact to supercharge their list building.
I also highly recommend iContact for a number of reasons including price, features, power, ease of use and more. The real biggie is that when we decide to go do some co-registration to drive traffic, iContact has real-time delivery that most other top e-mail providers do not allow. I even recommend it over Aweber, one of the biggest auto-responder services out there.
So, do yourself a favor and add iContact to your Million Dollar Rolodex.
O.k., enough of that. I have two more case studies to introduce.
- Gail DaVall – professional Life Coach and certified Hypnotherapist
- Brian G. Duvall – professional Joint Venture Partner and Business Developer (this is my personal project)
I’ll cover Gail’s project in the next post, so stay tuned.
Cheers,
B

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